Partner & Chief Creative Officer
at
Scholz & Friends Berlin GmbH
Berlin, Deutschland
| Titel | Preserving glaciers: The card cover. |
| Agentur | Scholz & Friends Berlin GmbH |
| Kampagne | Preserving glaciers: The card cover. |
| Werbende | MasterCard |
| Marke | Mastercard |
| Posted | November 2022 |
| Geschäftsbereich | Kreditkarten |
| Story | Consumption is an unavoidable part of our everyday life. But it contributes to global warming, which makes Swiss glaciers melt. We found a way to make using your Mastercard do the opposite – and help stop the melting. By creating a piece of protective glacier cover in the exact size of the card. With every payment. In a country-wide campaign. Adding a piece of cover every single time our customers covered the card reader with their Mastercard. And then adding up all these pieces to create a big sheet of geotextile, to cover and preserve Swiss glaciers for the next ten years. |
| Medientyp | Case Study |
| Chief Creative Officer | David Fischer |
| Creative Director | David Fischer |
| Chief Creative Officer | Christian Vosshagen |
| Creative Director | Christian Vosshagen |
| Chief Creative Officer | Matthias Spaetgens |
| Art Director | Luca Stancheris |
| Art Buyer | Luca Stancheris |
| Art Director | Aster Loerli |
| Art Director | Joana Faria |
| Texter | Maira Weidmann |
| Texter | Roger Krage |
| Texter | Martin Stulz |
| Chief Executive Officer (CEO) | Tobias Haendler |
| Kundenbetreuer | Mathias Roesch |
| Kundenbetreuung | Marc Gooch |
| Art Buyer | Marc Gooch |
| Kundenbetreuer | Markus Brink |
| Kundenbetreuer | Paulo Zenz |
| Kundenbetreuer | Maike Hoff |
| Strategist | Lena Altorfer |
| Strategist | Oliver Handlos |
| Fotograf | Niklas Eschenmoser |
| Regie | Niklas Eschenmoser |
| Bild und Kamera | Niklas Eschenmoser |
| Produktionsfirma | Drastik |
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