| Titel | Directions to the Mall |
| Agentur | Arnold |
| Kampagne | New Beetle Convertible Integrated Campaign |
| Werbende | Volkswagen |
| Marke | Volkswagen |
| Posted | März 2004 |
| Produkt | Beetle Convertible |
| Geschäftsbereich | Coupés & Kabrioletts |
| Medientyp | Radio |
| Länge | |
| Markt | Vereinigte Staaten von Amerika |
| Executive Creative Director | Ron Lawner |
| Chief Creative Officer | Ron Lawner |
| Group Creative Director | Alan Pafenbach |
| Creative Director | Chris Bradley |
| Creative Director | Tim Brunelle |
| Werbeleiter | Karen Marderosian |
| Account Executive | Colleen McGee |
| Texter | David Weist |
| Agency Producer | Amy Febinger |
| Agency Producer | Kathy Lotas |
| Art Director | Adele Ellis |
| Art Director | Nicole McDonald |
| Texter | Susan Ebling Corbo |
| Texter | Rob Thompson |
| Produktionsmanager | John Gray |
| Aufnahmestudio | Bartradio, Inc. |
| Audioingenieur | Robb Davidson |
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