Titel | Space |
Agentur |
Bandujo
|
Kampagne |
Need A Little? - Battery Park City
|
Werbende |
Battery Park City Authority, Inc.
|
Marke |
Battery Park City
|
Posted | November 2005 |
Geschäftsbereich | Bestimmungsörter (Länder und Plätze)
|
Slogan | Need a Little |
Story | How do you show New Yorkers they dont have to flee the city in order to work, play or live in a place filled with green grass and refreshing opportunities? Our need a little campaign for Battery Park City does exactly that. The campaign dramatizes the key differentiating factors Battery Park City offers in the concrete jungle of New Yorkrevealing it as a welcome oasis of tranquility, peace, greenery and wide open spaces. The message was communicated in radio, TV, magazines and outdoor executions including building-sized wall scapes throughout Manhattan. |
Medientyp |
Zeitschriftenanzeige
|
Markt | Vereinigte Staaten von Amerika |
Art Director |
Wes Hester
|
Executive Creative Director |
Shawn Kelly
|
Executive Creative Director |
Bob Brothers
|