Titel | Slow down 1 |
Agentur | Happiness Brussels, an FCB Alliance |
Kampagne | Parents of Child Road Victims: Slow Down |
Werbende | OVK / PEVR (Parents of Child Road Victims) |
Marke | Ouders Van Verongelukte Kinderen |
Posted | Januar 2011 |
Geschäftsbereich | Verkehrssicherheit |
Slogan | The Slow Down App, a solution that will surely make young people listen. |
Philosophie | While listening to your music in the car, people have the tendency to drive too fast. This makes the risk of accidents much higher. Happiness Brussels created an app for OVK that slows down your music when you drive too fast. This way you are reminded to slow down too, in order to avoid an accident. Download the app for free |
Medientyp | Case Study |
Creative Director | Grégory Titeca |
Creative Teammitglied | Carl Hansenne |
Creative Teammitglied | Naïm Baddich |
Creative Teammitglied | Patrick Glorieux |