| Titel | Emergency |
| Agentur | Mother London |
| Kampagne | What's the Worst That Could Happen - Dr. Pepper |
| Werbende | Dr Pepper / Seven Up Inc. |
| Marke | Dr Pepper |
| Posted | JunI 2001 |
| Produkt | Soft Drinks |
| Geschäftsbereich | Soft Drinks, Tonics |
| Slogan | What's the worst that could happen. |
| Medientyp | Fernsehen |
| Länge | |
| Aufnahmestudio | Jungle Studios |
| Produktionsfirma | Hungry Man |
| Art Director | Kim Gehrig |
| Texter | Caroline Pay |
| Creative Director | Robert Saville |
| Creative Director | Mark Waites |
| Art Director | Luke Williamson |
| Texter | Yan Elliott |
| Texter | Mark Waites |
| Art Director | Caroline Pay |
| Agency Producer | Sarah Case |
| Produzent | Kevin Byrne |
| Executive Producer | Steve Orent |
| Regisseur | Brian Buckley |
| Cutter | Andrea Macarthur |
| Musik | Mark Campbell |
| Musik | David Arch |
| Musik | Joe & Co. |
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