Strategic Planning Director
at
TAXI New York
New York, Vereinigte Staaten von Amerika
| Titel | Canvas |
| Agentur | Figliulo & Partners |
| Kampagne | Canvas |
| Werbende | Spotify |
| Marke | Spotify for Artists |
| Datum der ersten Ausstrahlung/Veröffentlichung | 2019 |
| Geschäftsbereich | Online-Freizeit-Service |
| Philosophie | The challenge was to introduce and inspire the use of the new visual format within Spotify's App, Canvas. FIG created Canvas Records, a record store re-imagined, featuring 100+ fabricated records sleeves that showcased the best Canvases from cutting-edge artists. By creating these interactive, custom-designed sleeves with expanded graphic visuals and a seamless screen to play the track’s visual loop, attendees understood the power of the new format; browsing through engaging visuals led to discovering new music. Attendees scanned their favorite sleeves' code and instantly got the song on their phone. |
| Medientyp | Case Study |
| Länge | |
| Product Marketing Creator | Sam Yeh |
| Head of Creator Product Marketing | Sam Duboff |
| Music Marketing Manager Experiential | Thomas Greubel |
| Gründer | Mark Figliulo |
| Chief Creative Officer | Scott Vitrone |
| Chief Content Officer Partner | Robert Valdes |
| CEO Partner | Judith Carr-Rodriguez |
| CSO Partner | Caroline Krediet |
| Strategy Lead | Anibal Casso |
| Creative Director | Spencer Lavallee |
| Creative Director | Evan Schultz |
| Creative Director | Aline Ridolfi |
| Design Director | Max Friedman |
| Executive Producer | Jill Landaker-Grunes |
| Executive Producer | Desi Gonzalez |
| Associate Producer | Jennifer Hart |
| Studios Producer | Jessica Rosen |
| Direktor Integrated Business Affairs | Sara Jagielski |
| Business Affairs Manager | Noel Wilcox |
| Executive Director of Client Service | Finnian O’Neill |
| Group Account Director | Kristin Postill |
| Account Supervisor | Maxie Etess |
| Group Project Manager | Dee Dee Swartz |
| Executive Creative Director | Rama Allen |
| Lead Producer | Paula Ceballos |
| Kreative Technologie | Fabio Piparo |
| Designer | Zac Sutton |
| Designer | Clemens der Exter |
Mehr Projekte
ALLE SEHENRace
- MARKE:
- American Century Investments
- AGENTUR:
- Figliulo & Partners