Titel | Liquid Myth |
Agentur | Leavingstone |
Kampagne | Liquid Myth |
Werbende | IDS Borjomi |
Marke | Borjomi |
Datum der ersten Ausstrahlung/Veröffentlichung | 2023 / 6 |
Geschäftsbereich | Mineral- & Sprudelwasser |
Story | Borjomi as the vitalizer, spring water, often plays a decisive role in representing our country to the world. With this ad, we wanted to solidify its position as a national heritage brand on a global scale.We showed the history of Borjomi's 135-year development concurrently with Georgian culture. There were three distinct eras: the discovery of Borjomi, the first factory built in the 1880s, and the modern times. In this campaign, we take the audience on a journey to showcase the historical significance of invigorating mineral water across Georgia, we filmed in Svaneti, Kazbegi, Kakheti, Mtskheta, and Tbilisi, in addition to Borjomi Gorge.We created a unique song based on the motifs of a Georgian folk masterpiece, |
Medientyp | Internet-Film |
Länge | |
Kreativvorstand | Levan Lepsveridze |
Chief Creative Officer | Anze Jereb |
Executive Creative Director | Levan Lepsveridze |
Creative Director | Emily Koridze |
Art Director | Bruce Lee |
Senior Copywriter | Keti Kipshidze |
Texter | Qetka Magradze |
Etatdirektor | Zizi Nasrashvili |
Etatdirektor | Ekaterine Ebanoidze |
Head of Design | Matassi Sulakauri |
Design Team | Aniki Gelashvili |
Design Team | Giorgi Jinoridze |
Design Team | Eka Vekua |
Design Team | Mari Onavari |
Design Team | Nikita Mchedlishvili |
Design Team | Magda Janjalashvili |
Senior Account Manager | Salome Martiashvili |
Kundenbetreuer | Mariam Simonishvili |
Motion Designer | Luka Shvelidze |
Administrative Team | Erekle Zurmukhtashvili |
Administrative Team | Natia Demetradze |
Administrative Team | Pikria Javashvili |
Board | Giorgi Jinoridze |
Texter | Tatia Darsadze |
Executive Producer | Meli Bagdavadze |
Regisseur | Dima Chkheidze |
Direktor Fotografie | Sandro Darakhvelidze |
Steadicam Operator | Merab Kiknadze |
Produktionkoordinator | Tamta Navrozashvili |
Herstellungsleiter | Nino Chkhikvishvili |
1st AD on Set | Ninutsa Sinjikashvili |
1st AD | Maia Imedashvili |
Produktionsdesigner | Polina Rudchik |
Produktionsdesigner | Sandro Nadareishvili |
Props Master | Zaza Vashakmadze |
Set Design Assistant | Zaza Gogorishvili |
Set Design Assistant | Nika Badashvili |
Set Decorator | Jimsher Berdzenishvili |
Set Decoration | KinoFactory |
Gaffer | Giorgi Gogatishvili |
Lighting | Vazha Aprasidze |
Lighting | Giorgi Gogbaidze |
Lighting | Akaki Kurdadze |
Lighting | Robert Araqeliani |
Lighting | Giorgi Chubinidze |
Lighting | Ghvtiso Melashvili |
Lighting | Shalva Leluashvili |
Lighting | Archil Samkharadze |
Lighting | Bidzina Chkheidze |
Lighting | Bidzina Chinchaladze |
Lighting | Datuna Arabidze |
Camera Dpt | Bacho-budu Iakobidze |
Camera Dpt | Khatia Khalvashi |
1st AC | Irakli Duru Jgenti |
Dolly | Ghvtiso Melashvili |
Dolly | Bacho Jakhua |
Kostüme | Ika Bobokhdze |
Wardrobe Assistant | Mariam Sabanadze |
Wardrobe Assistant | Elene Zvanbaia |
Wardrobe Assistant | Nino Zvanbaia |
Wardrobe Assistant | Nini Natelashvili |
Wardrobe Assistant | Ana Pailodze |
MUA & Hair | Madonna Tchanturia |
MUA & Hair | Teo Glonti |
MUA & Hair | Eka Lomtadze |
MUA & Hair | Nino Dashniani |
Casting Manager | Nutsa Abashidze |
Casting Assistant | Elene Kekelidze |
Stunt | K2 Club |
Stunt Coordinator | Giorgi Komakhidze |
Location Manager | Inna Margvelashvili |
Location Manager | Nino Jvania |
Set Manager | Giorgi Peradze |
Produktionsassistant | Ana Gazdeliani |
Runner | Giorgi Tsikhishvili |
Runner | Giorgi Barbaqadze |
VFX-Künstler | Ioseb Gvasalia |
VFX-Künstler | Dato Gvasalia |
Spezialeffekte | Alexandre Gvasalia |
Spezialeffekte | Sandro Gvasalia |
Spezialeffekte | Rostom Giorgadze |
Spezialeffekte | Stanislav Pestov |
DIT | Boris Ostaev |
Storyboard Artist | Irakli Toidze |
Storyboard Artist | Qetka Magradze |
Fotograf | George Kolbaia |
Assistant Photographer | Elene Gomelauri |
BTS Operator | Giorgi Chekurishvili |
BTS Operator | Dato Chekurishvili |
Choreography | Muro Gagoshidze |
DP | Vigen Vartanov |
VFX Company | Highway VFX |
VFX Supervisor | Luka Jgarkava |
VFX Producer | Levan Lapachi |
VFX Company | GARNAMATAC |
CGI Artist | David Chabashvili |
CGI Artist | Irakly Zurabishvili |
Musik | Zviad Mgebry |
Kolorist | Pavel Marko |
Sounddesigner | Paata Godziashvili |
Audio-Postproduktion | Studio Phonograph |
Sound Recordist | Salome Akhaladze |
Sound Recordist | Paata Godziashvili |
Voice Casting | Artur Stepanyan |
Voice Talent | Varlam Korshia |