| Titel | Crossword |
| Brief | The actual answers to these crossword clues are “sparrow” and “heroin”. But the well-informed readers of Swiss newspaper WOZ have their own opinions. |
| Agentur | Leo Burnett Schweiz |
| Kampagne | Crossword |
| Werbende | Die Wochenzeitung |
| Marke | WOZ |
| Posted | November 2016 |
| Geschäftsbereich | Zeitungen, Zeitschriften, Bücher |
| Story | Who wants to form their own opinion, reads the WOZ Die Wochenzeitung. As an independent media title this leftist-weekly illuminates political, economic and social issues, away from the monotony of the Swiss media. And that affects the readers, even when filling in crosswords, they form their own opinion. |
| Medientyp | Außenwerbung |
| Creative Director | Martin Stulz |
| Creative Director | David Fischer |
| Creative Director | Pablo Schencke |
| Texter | David Hugentobler |
| Art Director | Pedro Moosmann |
| Agency Producer | Suzana Kovacevic |
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