Titel | This is your space, Play it your way |
Agentur | Wunderman Thompson South Asia |
Kampagne | This is your space, Play it your way |
Werbende | CERA Sanitaryware |
Marke | CERA |
Datum der ersten Ausstrahlung/Veröffentlichung | 2022 / 11 |
Geschäftsbereich | Haushaltsgeräte, Möbel & Gartenbedarf |
Philosophie | CERA, India's most trusted sanitaryware brand has launched its latest 360-degree campaign, ‘This is your space, Play it your way’. Conceptualized by Wunderman Thompson India, the new campaign showcases the brand and its products in a young and glamorous avatar. This youthful theme is also followed in the choice of the two new brand ambassadors, style icons of the moment - Kiara Advani and Vijay Devarkonda. The campaign highlights the versatility of CERA’s collection, showcasing how it has something for everyone, featuring a wide range of sanitaryware, faucets, and tiles with the latest styles and technology, something that goes with everyone’s style, whatever it may be - minimalist or maximalist, modern or classical. |
Medientyp | Integrated Media/360 Activation |
Länge | |
Schauspieler | Vijay Devarkonda |
Schauspieler | Kiara Advani |
Geschäftsführender Teilhaber | Joy Chauhan |
Werbeleiter | Deepshikha Khaitan |