Heathrow Airport - "Keepsake"

St. Luke’s Communications

St. Luke’s Communications London, Großbritannien

888

Marke: Heathrow Airport
Länder: Großbritannien

Werbende: Heathrow Airport

Titel	Keepsake
Agentur	St. Luke’s Communications
Kampagne	On-this-day
Werbende	Heathrow Airport
Marke	Heathrow Airport
Datum der ersten Ausstrahlung/Veröffentlichung	2023 / 11
Geschäftsbereich	Fluglinien, Flughäfen, Bahnreisen, Busreisen, Fähren, Schiffsreisen
Slogan	Heathrow. The Best Memories Start Here
Story	In the first ad, “Love”, a young couple is inspired to look forward to future holidays together after seeing another older couple at the airport. Both actor couples featured in this film are also couples in real-life, packing a genuinely authentic emotional punch.
Philosophie	Heathrow launches its festive campaign for 2023 bearing the seasonal message that the most special festive memories are those made with loved ones - and often when departing or arriving at the UK’s largest airport. The campaign looks to avoid the traditional Christmas cliches by focusing on intimate moments between travellers departing on their festive journeys and the memories they go on to make. The integrated campaign, created by St Luke’s, showcases the airport’s departure experience through three heart-warming, human stories, each focusing on a different group of travellers. The three films were shot on location in Terminal 5, which remained open during filming. Each film has a touching twist and ends with the tagline “Heathrow. The best memories start here”. The films were directed by Ed Morris through RiffRaff Films. The campaign will run for two months across TV, VOD, cinema, DOOH, OOH and social media in the UK, including OOH TV in Spitalfields Market and Lakeside Shopping Centre, from 6 November. The campaign aims to position Heathrow as the launchpad for extra special festive journeys for everyone - whoever you are and whatever you’re celebrating. It builds on last year’s Christmas spot, also by St Luke’s, where Heathrow encouraged travellers to “depart as you mean to go on”.
Medientyp	Fernsehen
Länge	30 seconds
Audio-Postproduktion	Jungle Studios
Werbeleiter	Meenal Varsani
Werbeleiter	Nicola Smith
Werbeleiter	Nathan Charles
Werbeleiter	Vicki Lewis
Joint Chief Creative Officer	Rich Denney
Creative Teammitglied	Phillip Meyler
Creative Teammitglied	Darren Keff
Agency Producer	Chloe London
Leiter Strategie	Dan Hulse
Strategy Director	Elly Fenlon
Kaufmännischer Geschäftsführer	Leanne Silman
Etatdirektor	Charlotte Crawley
Account Executive	Suzanne Stewart
Creative Producer	Christine Sibthorp
Head of Design	Pete Mould
Studio-Manager	Anna Leapman
Produktionsfirma	Riff Raff Films
Regisseur	Ed Morris
Direktor Fotografie	Ivan Bird
Executive Producer	Tracey Cooper
Produzent	Swifty Hanrahan
Produktionsmanager	Frank Hanrahan
Produktionsassistant	Sarah Graley
1st AD	Benji Edwards
Make-Up Artist	Beverley Pond-Jones
Kostüme	Lucy Hagan
Cutter	Charlie Von Rotberg
Redaktionsbüro	Stitch
Post-Produktion	The Post Arm
VFX Producer	Sarah Antrobus.
Online Artist	Tony Lawrence
Online Artist	Simon Hall
Kolorist	Seamus O’Kane
Musik	Soundtree Music
Music Track	Pluck
Audio-Postproduktion	Ben Leeves
Fotograf	Dan Gross
Assistant Photographer	Stuart Harper
Digitale Retuschierung	Alex Murray
Digitale Retuschierung	Alan Murray
Media planning/buying	Wavemaker UK