Shell Helix - "Shell Helix ( Case Film )"

Wunderman

Wunderman Sâo Paulo, Brasilien

44391

Marke: Shell Helix
Länder: Brasilien

Werbende: Shell

Titel	Shell Helix ( Case Film )
Agentur	Wunderman
Kampagne	Skydiving Car
Werbende	Shell
Marke	Shell Helix
Datum der ersten Ausstrahlung/Veröffentlichung	2017 / 9
Geschäftsbereich	Reifen, Zubehör, Öl, Benzin
Story	Shell Helix Drops a Car by Parachute in Unprecedented Action in Brazil
Philosophie	The brand invited skydiver Arthur Zanella to jump with his car, celebrating the bond between man and machine. The Shell Helix brand, Shell's line of engine oils and lubricants for cars, continues the “Unlimited Partnership” campaign, which takes consumers' bond with their cars to the extreme, and launches the "Skydiving Car" video. Shell Helix invited Arthur Zanella, who is known for skydiving at the Portela Samba School parade in Rio de Janeiro and base jumping from Aparecida do Norte Basilica in São Paulo, to face a new challenge: skydiving with his car. The video, which shows an unprecedented action in Brazil, aired on Shell's digital platform and will feature spinoffs like behind-the-scenes videos, images and social network pieces.
Medientyp	Fernsehen
Länge	145 seconds
Video	Landia
VP Creative	Paulo Sanna
General Creative Director	Adriano Abdalla
Creative Director	Fernando Tomeu
Art Director	Romerio Castro
Art Director	Danillo Ferrari
Texter	José Ricardo Novoa
Account Service	Paula Aguiar
Account Service	Marilia Sáfadi
Account Service	Luiz Rogé
Account Service	Patricia Gerard
Planning Team	Paula Gardinalli
Planning Team	Reinaldo Quinto
Medienteam	Naiara Gardinalli
Medienteam	Bruno Antunes
Medienteam	Daniela Caporali
Traffic Director	Henrique Sitta
RVTC	Mariana Gazal
RVTC	Mônica Andrade
Regisseur	LUA VOIGT
Direktor Fotografie	Pepe Mendes
Completion	Outra Post
Kolorierung	Marla Colour Grading
Executive Producer	Sebastian Hall
Executive Producer	Carol Dantas
Account Service	Mariana Fiordelice
Tonproduktion	Antfood
Produzent	Pedro Botsaris
Produzent	Vinicius Nunes
Produzent	Lou Schmidt
Account Service	Wilson Brown
Account Service	Renato Castro
Account Service	Lou Schmidt
Account Service	Christiane Rachel
Post-Produktion	Antfood
Stimme	Renato Castro
Client Director	Raquel Sampaio
Client Director	Leila Prati