| Titel | Lexus TIME Magazine Coming Home Spot |
| Agentur | Team One |
| Kampagne | A Year in Space “Coming Home” |
| Werbende | Lexus |
| Marke | Lexus |
| Posted | September 2016 |
| Story | After a record-breaking 340 days in space, astronaut Scott Kelly is home safe, with an exciting livestream of the landing broadcast on TIME.com from “A Year in Space” presenting sponsor Lexus. "Lexus models, including the all-new RX, offer advanced safety and technology features, allowing this partnership with TIME to reach an engaged, culturally savvy audience in a contextually relevant way. A safe return home is something Lexus can connect to, making the TIME live stream sponsorship a natural fit." (Brian Bolain, general manager, Lexus product and consumer marketing.) Lexus and Team One created a custom video exclusively for the partnership – which ran as an introduction to the livestream – featuring footage from other historical space homecomings. The spot is not only contextually relevant, but also ties an emotional link between Scott Kelly’s return home and the safety features of the RX. A voiceover states, “While others keep our astronauts safe, we’ll help take care of our future astronauts” touting the all-new Lexus RX as “the official luxury crossover of getting home safe.” |
| Medientyp | Internet-Film |
| Länge | |
| Produktionsfirma | Butter Music & Sound |
| Agentur | Team One |
| Stellvertretender Creative Director | Amanda Abrams |
| Business Affairs | Janet Anderson |
| Product Specialist | Doug Rosenfeld |
| Group Creative Director | Craig Crawford |
| Creative Director | J T |
| Creative Director | Wendy Leicht |
| Produzent | Reilly Park |
| Chief Creative Officer | Chris Graves |
| Direktor Produktinformation | Robert Johnson |
| Projektmanager | Rosheila Robles |
| Etatdirektor | Amy Oars |
| Account Supervisor | Jay Thongnop |
| Account Executive | Kellen Laker |
| Executive Producer | Sam Walsh |
| Produktionsfirma | LOOKER Content |
| Director/DP | Roman Jakobi |
| Executive Creative Producer | Eden Tyler |
| Produzent | Stephanie Marshall |
| Editorial Company | Team One Multimedia |
| Executive Producer | Bryan Cook |
| Cutter | Mark Sanders |
| Assistenzredakteur | Sergio Maggi |
| Post Producer | Gina Grosso |
| VFX Supervisor | Robert Johnston |
| 2D VFX | David Audelo |
| Kolorist | Adolfo Martinelli |
| Executive Producer | Annick Mayer |
| Executive Producer | Marcus Nelson |
| Musikalische Bearbeitung | Joel Dean |
| Musikalische Bearbeitung | Andrew Sherman |
| MUSIC Artist | Diddy ft. Skylar Grey |
| Voiceover | Maurice LaMarche |
| Aufnahmestudio | Juice Studios |
| Sound Mixer | Bob Germore |