| Titel | Will You Pass The Humanity Test? |
| Agentur | J. Walter Thompson London |
| Kampagne | The Humanity Test |
| Werbende | United Nations Women |
| Marke | UN Women |
| Datum der ersten Ausstrahlung/Veröffentlichung | 2018 / 5 |
| Geschäftsbereich | Gemeinnützige Organisationen |
| Story | We all know what a bride looks like right? Apparently not. The Humanity Test hijacked Google recapture technology, mixing photos of real girls forced to become child brides with the bright, shiny stock photos of brides. 73% failed the “I am not a robot” test and quickly learned the horrific stories behind each photo. It has been called jarring and eye-opening. A campaign that dares to call us failures ౼ and was so successful that we wanted to share our failure with the world. |
| Medientyp | Internetseiten |
| Länge | |
| Creative Teammitglied | James Hobbs |
| Creative Teammitglied | Jeremy Little |
| Creative Producer | Laurie Carter |
| Creative Producer | Joseph Bassary |
| Kreative Technologie | Dave Morgan |
| Kreative Technologie | Vicky Keeley |
| Etat-Planer | Eleanor Metcalf |
| Etatdirektor | Mini Sinha |
| Kundenbetreuer | James Llewelyn-Davies |
| Kundenbetreuer | Karen Barak |
| Designer | Lee Jarrold |
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