Red Cross First Aid - "422 Lifesaving Facebook Films"

Try Reklamebyrå

Try Reklamebyrå Oslo, Norwegen

4557

Titel	422 Lifesaving Facebook Films
Agentur	Try Reklamebyrå
Kampagne	422 Lifesaving Facebook Films
Werbende	Norwegian Red Cross
Marke	Red Cross First Aid
Posted	November 2019
Geschäftsbereich	Gemeinnützige Organisationen
Story	While waiting for the ambulance, knowing CPR can mean the difference between life and death. By using statistics, a new digital production method and maximizing the potential in local facebook ads, Norwegian Red Cross created 422 unique and geo-targeted films, each adjusted to the waiting time for an ambulance in Norway's 422 districts.Each film show a family man suffering from a heart attack, and his wife's desperate fight to keep him alive while waiting for the ambulance. But the waiting time in each film match the waiting time for an ambulance - where you are when you see it.
Medientyp	Social Media
Creative Teammitglied	Caroline Riis
Creative Teammitglied	Eirik Sørensen
Berater	Sven Jensen
Projektmanager	Vilje Mohn
Regisseur	Andreas Bombom Lisberg
Developer	Magnus Bergman
Produzent Digital	Andreas Roel Vevle
Produktionsmanager	Joachim Joachimsen
Produzent	Johanne Lund
Fotograf	Eirik Skarstein
Sounddesigner	Kim Jensen
Digital Advisor	Pål Schultz
Film Technical	Morten Holthe Hanssen
Post-Produktion	Kyrill Dementiev
Visual Identity	Terje Johnsen
Designer	Nicklas Hellborg
Client Responsible	Jon Vilhelm Aasgård
Client Responsible	Malin Gylvik