| Titel | Equality MOD |
| Agentur | BBDO Argentina |
| Kampagne | Equality MOD |
| Werbende | Women in Games |
| Marke | Women in Games |
| Datum der ersten Ausstrahlung/Veröffentlichung | 2022 / 7 |
| Geschäftsbereich | Gemeinnützige Organisationen |
| Philosophie | BBDO Argentina developed a MOD to have a new version of one of the most important soccer videogames in the world in which players can choose a woman to referee their matches when playing. An update promoted by Women in Games Argentina to bring to the gaming world a reality that has more and more weight in the world of soccer: the female presence in refereeing. |
| Medientyp | Case Study |
| Länge | |
| Chief Creative Officer | Christian Rosli |
| Chief Creative Officer | Joaquin Campins |
| Creative Director | Juan Pedro Ferretti |
| Creative Director | Tomas Wilhelm |
| Art Director | Cristian Bahamondes |
| Texter | Arnaldo Aldana |
| Chief Digital Officer / MD | Yanina Duchowny |
| Head of Client Services | Sebastian Diaz |
| Projektmanager | Peter Castro |
| Produktionsleitung | Anita Pillado |
| Produktionkoordinator | Sol de Martini |
| Produzent | Sonia Silvero |
| Cutter | Matías González |
| Animation | Juan Palacin |
| Voice Talent | Carolina Cappiello |
| Entwicklung | Francisco Diez Beltrán |
| Operations Coordinator | Ignacio Indaco |
| Werbeleiter | Clara "Kurara" Cattaneo |
| Werbeleiter | Silvina "Chuchú" Lemos |
| Werbeleiter | Stephanie Zucarelli |
| Werbeleiter | Paula Sifredi |
Mehr Projekte
ALLE SEHENTongues
- MARKE:
- Gatorade
- AGENTUR:
- BBDO Argentina
Switch voices
- MARKE:
- Women in Games
- AGENTUR:
- BBDO Argentina
Directional Gloves
- MARKE:
- Ford
- AGENTUR:
- BBDO Argentina
The consent pack
- MARKE:
- Tulipan
- AGENTUR:
- BBDO Argentina
The consent pack
- MARKE:
- Tulipan
- AGENTUR:
- BBDO Argentina
Tulipan Translate
- MARKE:
- Tulipán
- AGENTUR:
- BBDO Argentina