Cristian Ene
Digital Media Planner at MRM//McCann
Bucharest, Rumänien
TitelThe Festival Bottle
Agentur
Kampagne The Festival Bottle
Werbende Coca-Cola Company
Marke 46664/Coca-Cola
Datum der ersten Ausstrahlung/Veröffentlichung 2017 / 5
Geschäftsbereich Soft Drinks, Tonics
Philosophie Coca-Cola wants to constantly connect with their key audience – teens. What other way to do it than on their own ground: music festivals. We took one of the most iconic and collectable festival items – the access wristband – and integrated it on our packaging. We had dozen of designs on millions of bottles.

Detach the wristband from the Coca-Cola Festival Bottle label. Scan it with your phone to see if it’s a winner. Wear it to enter the biggest festivals in Romania.
Medientyp Verpackung, Marke & Design
Länge
Mehr Informationen Https://Cokefest.Ro/
Executive Creative Director
Creative Director
Creative Director
Art Director
Art Director
Texter
Texter
Texter
Designer
Kundenbetreuung
Kundenbetreuung
Kundenbetreuung
Kundenbetreuung
Client Team Director
Client Team Director
Client Team Director
Medienteam
Medienteam
Medienteam
Medienteam
Medienteam
Medienteam
Medienteam
Medienteam
Medienteam
Strategist
PR Director
PR Director
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Produktionsfirma
Regisseur
Direktor Fotografie
Musik
Agency Producer
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Direktor Digitale Kreation
Direktor Digitale Kreation
Direktor Digitale Kreation

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