Story | In January 2021, due to the Covid 19 pandemic, the Portuguese government imposed a new mandatory lockdown. To help and inspire the creative community in confinement, Show off Films/Mola, a large production company in Portugal, launched the “Hang in There” collection, a set of humorous door hangers specially designed to help the creative community support home office. It is the second Covid 19 campaign launched by the production company: in March 2020, the web film “Quarantine” reminded advertisers that it was possible to continue making ads even with everyone in confinement, using post-production and CGI. |