Titel | Watching Grass Grow |
Agentur | Ketchum London |
Kampagne | Watching Grass Grow |
Werbende | WWF |
Marke | WWF |
Datum der ersten Ausstrahlung/Veröffentlichung | 2023 / 4 |
Geschäftsbereich | Umwelt & Ökologie |
Slogan | A new kind of climate super hero |
Story | There is a new superhero in the fight against climate change. A small, green plant that has more power than a tropical rainforest....Sea Grass. |
Philosophie | a Holllywood style trailer for a new kind of hero. |
Problem | seagrass can help save the climate because it can capture carbon up to 35 times faster than tropical rainforests. |
Ergebnis | A trailer that shows the power of seagrass and directs people to sign up and also become a force for nature. |
Medientyp | Interaktiv |
Länge | |
Markt | Großbritannien |
Mehr Informationen | https://www.wwf.org.uk/force-for-nature |
Executive Creative Director | indy selvarajah |
Creative | Emily Gosen |
Producer | Jacqui Licorish |
Produktion (Agentur) | UNIT9 |
Post Production | Black Kite |