Karo Gomez (Carolina Gómez)

Digital Creative & SM Strategist, based in Mexico City.
Her career involves different responsibilities, from Creativity to Strategy in Social Media and Integral projects.
Now she's on the worldwide SM Strategy Team of Media.Monks.

For the last years, Karo focused her storytelling on social causes, giving the extra mile in pro of Mexican culture and Feminism, breaking down stereotypes.

Aside, collaborate with Publicitarias Mexico –where they empower, boost and visualize talented Mexican women –and in the Creative Circle of Mexico, –boosting an inclusive and gender perspective into the local industry–.



Karo's thoughts about advertising today:

People believe that Brands can change and improve the World.

Not the Government, not the laws or bureaucracy. Brands.

Advertisers should compromise with the people, with the World. Because in our minds and hands are the opportunities for a change.

I embrace that belief. Fiercely.