| Titel | The lifesaver backpack |
| Agentur | J. Walter Thompson Colombia |
| Kampagne | Lifesaver Backpack |
| Werbende | Luki Fruit Snacks |
| Marke | Luki Fruit Snacks |
| Datum der ersten Ausstrahlung/Veröffentlichung | 2016 / 4 |
| Geschäftsbereich | Getränke |
| Medientyp | Case Study |
| Länge | |
| Texter | Camilo Mateus |
| Art Director | Carolina Parra Garces |
| Executive Creative Director | Claudia Murillo |
| Executive Creative Director | Miguel Andres Norato |
| Creative Director | Diana Triana |
| Creative Director | Diego Contreras Jaramillo |
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