Titel | Meditation: Thomas is incorrigible |
Agentur | House of Communication Zurich |
Kampagne | Incorrigible |
Werbende | Camille Bloch SA |
Marke | Ragusa |
Datum der ersten Ausstrahlung/Veröffentlichung | 2018 / 11 |
Geschäftsbereich | Schokolade, Schokoriegel, Süßigkeiten, Kaugummi |
Story | Ragusa is a traditional brand of chocolate made in Switzerland. It was invented over 75 years ago and is still made with the same recipe today. Ragusa is edgy – not just because of its angular shape but also because it always stayed true to itself over the decades. Authenticity therefor is at the core of the campaign celebrating the strong brand-personality of Ragusa as well as the everyday quirky traits of its customers that make them who they are. Ragusa is like all of us – not perfect, but idiosyncratic and full of character. In one word: incorrigible. |
Medientyp | Fernsehen |
Länge | |
Werbeleiter | Daniel Bloch |
Marketing Director | Heinz Reber |
Brand Manager | Fabienne Leuenberger |
Geschäftsführender Teilhaber | Pam Hügli |
Executive Creative Director | Raul Serrat |
Creative Director | Florian Birkner |
Creative Director | Simon Staub |
Texter | Dieter Boller |
Texter | Günter Zumbach |
Art Director | Daniel Hesse |
Art Director | Nadja Tandler |
Art Director | Rémy Steinmann |
Strategist | Lisa Melnikova |
Kundenbetreuer | Sonia Ducu |
Kundenbetreuer | Selma Caglayan |
Art Buyer | Nathalie Jakober |