| Titel | Pieces |
| Agentur | Doner |
| Kampagne | Toughest - Casio Electronics |
| Werbende | Casio Electronics |
| Marke | G-Shock |
| Posted | JunI 2000 |
| Produkt | Watches |
| Geschäftsbereich | Uhren |
| Slogan | The Toughest Watch of all Time |
| Story | An image of a G-Shock watch taken apart & laid out so that each component is clearly visible. Full explanatory text with the headline The only time youll see a G-shock in pieces. G-shock. The toughest watch of all time. |
| Medientyp | Plakat |
| Markt | Großbritannien |
| Creative Director | Paul Cardwell |
| Texter | John Long |
| Art Director | Pat Thomas |
| Fotograf | Piet Johnson |
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