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Wolfgang Schneider
Wolfgang Schneider
Chief Creative Officer at BBDO Germany
Berlin, Deutschland
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TitelThe cheapest christmas ad
BriefGerman discount store Lidl offers all the things you need for a beautiful Christmas, but at a much cheaper price than at competing supermarket chains. To demonstrate this, the big-budget Christmas spot of Lidl's biggest rival Edeka was reshot as cheaply as possible and released only seven days after the original. Like the images, the a cappella soundtrack is both inexpensive yet oddly beautiful.
Agentur
Kampagne The Cheapest Christmas
Werbende Lidl
Marke Lidl
PostedNovember 2018
Geschäftsbereich Kaufhäuser, Supermärkte
Story Lidl is a German global discount supermarket chain, that operates over 10,000 stores across Europe and the United States.
Medientyp Internet-Film
Creative Director
Creative Director
Texter
Art Director
Produktionsfirma
Regisseur
Regisseur Sebastian Graage
Regisseur
Filmproduzent/Produzent
Filmproduzent/Produzent
Filmproduzent/Produzent
Filmproduzent/Produzent
Agency Producer
Chief Creative Officer
Direktor Kreation
Executive Creative Director
Leitender Produktionsverantwortlicher
Post-Produktion
Tonproduktion
Direktor Fotografie
Direktor Fotografie
Cutter
Produktionsfirma
Produktionsfirma
Regisseur
Regisseur
Regisseur
Filmproduzent/Produzent
Filmproduzent/Produzent
Filmproduzent/Produzent
Filmproduzent/Produzent
Post-Produktion
Audio Production House
Ton
Direktor Fotografie
Direktor Fotografie

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