Titel | Termite-ator |
Agentur | MullenLowe Bangkok |
Kampagne | Termite-ator |
Werbende | Sherwood International |
Marke | Chaindrite foam |
Posted | JunI 2019 |
Geschäftsbereich | Haushaltsprodukte & Pflege |
Story | In Thailand, where many homes are still made from wood, termites are a perennial problem. Spraying only works if you exterminate the entire colony. In an elaborate dramatisation of the product's efficacy, the film depicts an obnoxious human-sized termite who apparently escapes death after being sprayed with Chaindrite foam. Still covered in the product, he returns victorious to the nest and receives hugs and pats on the back from the other termites in his colony. Bad move: moments later they all die. |
Medientyp | Interaktiv |
Länge | |
Produktionsfirma | Phenomena |
Creative Director | Arfann Hajiwa-Ngoh |
Texter | Cholathis Luengamornchai |
Art Director | Ittipon Chooroung |
Regisseur | Thanonchai Sornsriwichai |
Filmproduzent/Produzent | Wilasinee Phuakdech |
Agency Producer | Chudthai Khumpong |
Business Leader | Ladarat Charoenpinijkarn |
Direktor Fotografie | Pithai Smithsuth |
Cutter | Manop Boonwipas |