RIT Foundation - "Please Arrest Me"

Ogilvy Singapore

Ogilvy Singapore Singapore, Singapur

Awards

7210

Diese Werbung ist Teil der Kollektion ACT Responsable

Marke: RIT Foundation
Länder: Singapur

Werbende: RIT Foundation

Titel	Please Arrest Me
Agentur	Ogilvy Singapore
Kampagne	Please Arrest Me
Werbende	RIT Foundation
Marke	RIT Foundation
Datum der ersten Ausstrahlung/Veröffentlichung	2019 / 7
Geschäftsbereich	Karitative, Ehrenamtliche Organisationen
Philosophie	In India, rape inside a marriage is not a crime. To fight the law, RIT Foundation needed to raise awareness. So it got an activist to turn himself into the police, pretending he raped his wife. Within minutes, he was freed. RIT Foundation captured the whole process – from him interviewing lawyers, victims, and women on the street, to him going into the police station with hidden cameras and the authorities saying that raping your wife is not a crime. The film was launched online to fierce reactions from both camps, with influencers uploading our videos on their channels to support us.
Medientyp	Internet-Film
Länge	128 seconds
Creative Teammitglied	Eugene Cheong
Chief Creative Officer	Nicolas Courant
Chief Creative Officer	Melvyn Lim
Management Director	Chris Riley
Creative Director	Guilherme Camargos
Stellvertretender Creative Director	Aritra Dutta
Stellvertretender Creative Director	Jonathan Ollivier
Creative Director	Alessandro Agnellini
Creative Director	VINICIUS CUNHa
Art Director	Kevin Wijaya
Texter	Winona Wee
Texter	Amanda Devarajan
Executive Producer	Alvin Chin
Executive Producer	Bijal Sunil Majithia
Regisseur	Xavier Mairesse
Talent	Sameer Lukka
Direktor Fotografie	Sai Gunuranjan
Cutter	Lorenzo Colugnati
Cutter	Jaspreet Ranjan
Cutter	Nicolas Koon Lim
Music Director	Sacha Chaban
Produzent	Tarun Jain
Produzent	Anirudh Dhanak
Produzent	Rahul Dhir
Researcher	Ritu Bhardwaj
Broadcast Producer	Abdul Rahim