Top-Interviews aus der Werbebranche

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Neue Interviews

Point of View

“Your job description is just a loose suggestion."  weiterlesen

Point of View

A great strategist is also a seeker of truth – to the extent that even a data point isn’t a fact until it’s been connected to what it means in...  weiterlesen

Point of View

Great strategies don’t require excessive force  weiterlesen

Point of View

Like candidates, brands must appeal to consumers through both strong substance and clear values.  weiterlesen

Point of View

That’s why I love this agency because we believe in cultural fluidity – that at the end of the day, we’re all multicultural. Race, gender,...  weiterlesen

Point of View

Sometimes the answer lies not in talking but listening, asking the right questions, and then hearing what isn’t being said.  weiterlesen

Point of View

I guarantee the answers you’re looking for aren’t under your roof.   weiterlesen

Point of View

Bring the logic but don’t forget the magic.  weiterlesen

Point of View

I think any good strategist should be sought after by creatives and account folks whenever there’s a problem that needs fixin’.   weiterlesen

Point of View

RP Kumar, SVP of Strategy at RAPP NYC shares his view on how the roles of a Strategist has evolved and what it takes to make it in today's landscape.  weiterlesen