The Most Creative Campaigns & Agencies in Transport & Tourism

 
DATA TAKES THE TOP SLOT BUT FILM IS THE PREFERRED PLATFORM FOR MAKING CONSUMERS DREAM OF TAKING A TRIP.

We often hear about “creative use of data”, but rail service Deutsche Bahn and its agency Ogilvy successfully used this approach to encourage Germans to travel within their own country, rather than venturing abroad. In fact counter-intuitive approaches seem to be trending, if you take another example in “Go Back To Africa”, which turned a hateful phrase into a call to action. Meanwhile, everyone was happy to see the return of Australian hero Crocodile Dundee, albeit it in a new incarnation. Web films are the most popular medium in this category, but MGM Resorts stands out for its use of…a vinyl record. With a satisfying twist, as the case film gleefully reveals.

Most awarded campaigns in Transport & Tourism in 2019

Titel Marke Agentur, Stadt
1.  No need to fly - around the world in germany Deutsche Bahn Ogilvy Germany, Frankfurt am Main
2.  Souvenirs de Paris Centre Pompidou Marcel, PARIS
3.  Go Back To Africa Black & Abroad FCB/SIX, New York
4.  Go Back To Africa Black & Abroad FCB/SIX, New York
5.  DUNDEE: The Son Of A Legend Returns Home Tourism Australia Droga5, New York
6.  Arizona - Rhineland Deutsche Bahn Ogilvy Germany, Frankfurt am Main
7.  Distracted Goalkeeper Uber Brazil Tech and Soul, São Paulo
8.  Ubertoys Uber DDB Paris
9.  DNA Discounts Aeromexico Ogilvy México
10.  A world without borders Aeromexico Ogilvy Colombia, Bogotá
11.  Coal Drops Yard Argent Droga5, London
12.  Universal Love MGM Resorts McCann New York
13.  Mind the gap Berliner Verkehrsbetriebe (BVG) Serviceplan Group, Munich
14.  UberToys Uber DDB Paris
15.  Closed for Maintenance Faroe Islands Mensch & Sansi, Copenhagen
16.  The Earnbassadors Velocity Frequent Flyer CHE Proximity, South Yarra VIC

1 — Deutsche Bahn - No need to fly - around the world in germany

MARKE: Deutsche Bahn

AGENTUR: Ogilvy Germany

MEDIEN: Interaktiv

2 — Centre Pompidou - Souvenirs de Paris

MARKE: Centre Pompidou

AGENTUR: Marcel

MEDIEN: Internet-Film

3 — Black & Abroad - Go Back To Africa

MARKE: Black & Abroad

AGENTUR: FCB/SIX

MEDIEN: Interaktiv

3 — Black & Abroad - Go Back To Africa

MARKE: Black & Abroad

AGENTUR: FCB/SIX

MEDIEN: Interaktiv

4 — Tourism Australia - DUNDEE: The Son Of A Legend Returns Home

MARKE: Tourism Australia

AGENTUR: Droga5

MEDIEN: Fernsehen

5 — Deutsche Bahn - Arizona - Rhineland

MARKE: Deutsche Bahn

AGENTUR: Ogilvy Germany

MEDIEN: Presse & Publikationen

6 — Uber Brazil - Distracted Goalkeeper

MARKE: Uber Brazil

AGENTUR: Tech and Soul

MEDIEN: Internet-Film

7 — Uber - Ubertoys

MARKE: Uber

AGENTUR: DDB Paris

MEDIEN: Fernsehen

8 — Aeromexico - DNA Discounts

MARKE: Aeromexico

AGENTUR: Ogilvy México

MEDIEN: Fernsehen

9 — Aeromexico - A world without borders

MARKE: Aeromexico

AGENTUR: Ogilvy Colombia

MEDIEN: Interaktiv

10 — Argent - Coal Drops Yard

MARKE: Argent

AGENTUR: Droga5

MEDIEN: Internet-Film

11 — MGM Resorts - Universal Love

MARKE: MGM Resorts

MEDIEN: Case Study

12 — Berliner Verkehrsbetriebe (BVG) - Mind the gap

MARKE: Berliner Verkehrsbetriebe (BVG)

AGENTUR: Serviceplan Group

MEDIEN: Case Study

13 — Uber - UberToys

MARKE: Uber

AGENTUR: DDB Paris

MEDIEN: Case Study

14 — Faroe Islands - Closed for Maintenance

MARKE: Faroe Islands

MEDIEN: Events

15 — Velocity Frequent Flyer - The Earnbassadors

MARKE: Velocity Frequent Flyer

AGENTUR: CHE Proximity

MEDIEN: Social Media

Most awarded agencies in transport & tourism in 2019

Most awarded brands in transport & tourism in 2019

1 Deutsche Bahn
2 Uber
3 City Lodge
4 Aeromexico
5 Centre Pompidou